Ben Affleck’s Dunkin’ Donuts ad, unveiled at the Super Bowl, is unlike any other. Featuring his brother Casey and Jeremy Strong, this commercial delivers an unexpected seven-minute saga filled with humour and star power.
Imagine a commercial that feels more like a movie. That’s exactly what Ben Affleck has brought to the Super Bowl with his nearly seven-minute Dunkin’ Donuts ad. After days of teasing, the ad finally aired, and it didn’t disappoint.
The narrative kicks off with flashbacks to last year’s Super Bowl, where Affleck’s playful pop group, the ‘DunKings’, first appeared. Fast forward a year, and we’re introduced to a new craze: ‘diss tracks’. Affleck chats with his brother, Casey, about taking shots at other coffee brands to claim victory. However, Casey finds the concept ‘stupid’, insisting that no one labels him a difficult actor.
The ad then transports viewers to the ‘Java Jam: Battle of the Coffee Brand Bands’. In this setting, Affleck is busy signing autographs at the Dunkin’ booth. A young fan expresses disappointment at the absence of Tom Brady and Matt Damon, while Ben introduces a ‘big surprise’ — Boston native Jeremy Strong.
In a uniquely entertaining scene, Strong is seen pouring Dunkin’ coffee beans over his head, fully committed to his role. ‘I’m trying to talk to the beans, immerse myself in the beans,’ Strong explains. His dramatic portrayal even involves a quirky historical reference to Paul Revere.
But the surprises don’t end there. Iconic duo Kevin Smith and Jason Mewes make an appearance, leading to playful banter with Affleck, who questions if they’re ‘a little old’ for the gig. Meanwhile, the Dunkin’ crew takes on another coffee brand in the battle, Barista Buds, all while Belichick gets in on the jokes.
Before long, Strong takes centre stage, dressed as Paul Revere. With a convincing proclamation, he wins over the crowd, leading to the Dunkin’ crew’s victory at Java Jam. As the ad draws to a close, fans are treated to a cameo by Donnie Wahlberg, leaving all in high spirits.
In an ad where coffee isn’t just brewed but intimately engaged with, Dunkin’ delivers a comedic twist on celebrity endorsements. The playful rivalry between the actors and the intricate world they’ve crafted for this ad makes for an unforgettable Super Bowl moment. It’s more than just coffee—it’s a cultural event.
In a sea of Super Bowl commercials, Ben Affleck’s Dunkin’ ad stands out for its originality and star-studded charm. It’s a playful nod to coffee culture with a sprinkle of celebrity allure, ensuring it leaves a lasting impression long after the game.
